Sticker Materials

Vinyl and BOPP. Both shrug off water, condensation and a wipe with a cloth, which is what you need on a drinks bottle, a cosmetic jar, a fridge or anything that goes outdoors. Paper and kraft are not waterproof — they will cockle and the ink will lift if they get wet.

BOPP is the cheaper of the two and is the standard choice for product labels in volume: thin, glossy, waterproof, and it conforms well around a curve. Vinyl is thicker and tougher, holds up to sun and abrasion for years rather than months, and is what you want for anything outdoors, on a vehicle, or handled a lot.

Indoors, dry, and where cost matters more than durability: box seals, address labels, price marks, event name badges, promotional hand-outs. It also takes a matte print better than vinyl does, so text-heavy designs read more cleanly on it.

Brown and slightly fibrous — the colour of the stock shows through the ink, so whites don't print white and colours read warmer and more muted than on screen. That's the point of it for artisanal and food packaging, but it does mean you should let us send a proof rather than judge it from the design file.

The stock is a silver metallic film and we print on top of it, so anywhere your artwork leaves white the silver shows through. Printing yellow over it gives a convincing gold. It's not hot-stamped foil — that's a separate process for cards and invitations — but at sticker sizes the effect reads the same and costs far less.

Yes. We'll send a small printed swatch pack of the materials you're deciding between, charged at cost plus courier and adjusted against your order. For anything going onto a product you're selling, it's worth doing.